Modeling School Scams

Modeling schools do not transform people into models. While the schools can teach you how to dress, walk and apply make-up, there are very strict criteria for modeling, especially in high fashion.

Decide what you want from a school before you make a decision that can cost you hundreds, if not thousands, of dollars. Some schools will accept all applicants, regardless of their real chances of becoming a professional model. Others are more discerning and will be honest about your chances, given your talent, measurements and looks. Still others won’t take you unless they believe you really have the potential to work in the business.

There are people at modeling schools who tell aspiring models who is, and who is not, "agency ready". How do modeling school staff know who is "agency ready"? A modeling school is not an agency. If they are not an agency, they don't book models. If they don't book models, then they do not know whether the student is considered "agency ready" or not.

If modeling school employees and representatives cannot convince prospective models they are unprepared to approach agencies and get modeling jobs through agencies, they will have no students. Therefore it is to be expected that many modeling schools are going to lie, deceive, and trick aspiring models into believing they are unfit to model.

There is nothing to prevent modeling schools from exploiting the conflict of interest once, frequently, or all the time. There are no laws governing education at modeling schools. The modeling industry has no standards, modeling schools have no standards, and modeling school staff have no standards.

Many people who are unfamiliar with the modeling industry have made the mistake of assuming some modeling schools were modeling agencies. This has happened, for example, with John Casablancas Career Centers. John Casablancas used to be the leader of a top agency - Elite Model Management - and many aspiring models associated his past with the present situation. John Casablancas Career Centers, however, are not modeling agencies, and Mr. Casablancas is no longer at Elite. He reportedly left the Elite agency in 2000. Just as some potential models have made a mistake without coercion, others have been led to believe a school was an agency, because the school acted as if it was an agency, behaving similarly to agencies by using "model scouts," open calls, and telling young people they had been "selected."

It is my understanding that classes at some of these schools are very expensive. I do know that several modeling schools run ads that say "Talent Scout Needed, No Experience Necessary". Then these so-called "talent scouts" go out to malls and places where kids hang out. They approach the kids, stating that they are Talent Scouts, and that they are holding "auditions" for certain shows, etc. They tell the kids that they are perfect for these roles, etc. Then when they get the parents to bring the kids to these "auditions", they give the hard sell on their program and classes.

Few people enrolled at modeling schools, or signed up by scam agencies, know about “open calls” at modeling agencies. At least once a week, model managers and agents have an open call — a period of time when they look over people off the street who want to know if they have a chance. Open calls are great places to start, because you will get free evaluations by experienced agents. Prospective models are required to bring a few snapshots with them to open calls.

Whether you are looking for an acting coach or teacher or a modeling school, talk to former and current students, audit classes and try to interview the prospective teacher first. If you can’t meet the teacher personally, check out his or her resumé—before you sign up.